The Drucker Institute was established to carry on the work of pioneering management consultant Peter Drucker—hailed by BusinessWeek as “the man who invented management.”
In rebranding the organization we drew inspiration from Drucker Institute’s focus on delivering actionable insights to its clients– an approach best summed up by Peter Drucker himself, “Don’t tell me that you had a wonderful meeting with me. Tell me what you’re going to do on Monday that’s different.” Using Peter Drucker’s directive as our point of departure we crafted a radically simple brand focused on the idea of taking action now to ensure a better tomorrow.
Designed at DISTINC_
Drucker Institute Intro from Joseph Prichard on Vimeo.
Drucker House preserves Peter Drucker’s longtime home as a museum dedicated to his life and work.
Drucker Institute Un/Workshop Trailer from Joseph Prichard on Vimeo.